W3LL PEOPLE at New Beauty Fred Segal W3LL PEOPLE at New Beauty Fred Segal
KISS AND MAKEUP: A GREEN MAKEOVER AT FRED SEGAL WITH W3LL PEOPLE
Chalkboard Magazine features a fresh before-and-after look from the W3LL PEOPLE organic beauty pros–one of the latest natural brands to hit Fred Segal! Study closely and get gorgeous.

WE RECENTLY JOINED the beauty gurus from all-natural W3LL PEOPLE as they celebrated their launch inside one of our favorite beauty shops, Fred Segal’s New Beauty! Founded by three friends with the dream of providing natural cosmetics that perform just as well as their conventional counterparts, W3LL PEOPLE is creating dream products like the Narcissist foundation/concealer stick, a giant color crayon that goes on smooth and luminous, and adds the benefits of pure aloe right into the skin. We love knowing that skin is getting a dose of soothing aloe, green tea and chamomile throughout the day, rather than the average dose of parabens and petrochemicals!

We asked co-founder and makeup guru Shirley Pinkson to create a fresh look exclusively for Chalkboard readers. In this before and after, we watched, Pressed Juicery aloe h20s in hand, as Shirley worked her magic with these clean products to stunning effect. Here’s the all-natural tutorial. Study closely and get gorgeous!

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