We all dream of waking up with skin that is even-toned, supple and glowing. But between environmental factors, hormones and a little thing called life, waking up like this is easier said than done, and frequently comes with a side of toxic ingredients and pore-clogging fillers. Thanks to W3LL PEOPLE's collection of powerful, plant-based foundation products you can say hello to the glow you deserve, with the added benefit of knowing you are also treating your skin with a dose of powerful botanical ingredients such as aloe, pomegranate, green tea, algae, caffeine and broccoli seed oil.
The key to looking Instagram-star-flawless with minimal effort is using a product that is designed for your skin type. Skin type is determined largely by genetics, but can also be connected the climate where we live. People in cold, dry climates tend to see that reflected in their skin, while people in hot, humid climates tend to have skin that is oily.
Need help determining your skin type? The quickest and simplest way is to take a sheet of blotting paper and press into skin in various places on your face. Hold it up to light so that you can see how much oil was absorbed. If the sheet:
Has little to no oil: your skin is likely on the dry side.
Has some/a moderate amount of oil: you likely have normal/combination skin.
Is saturated with oil: you have oily skin.
Armed with that knowledge you are now ready to learn more about our products to determine which one will be the best fit for your skin type. Ready? Let's go.
Our Narcissist Foundation Stick is our best-selling cream foundation. Our fans love the fast, easy application, travel-friendly portability and velvet finish.
Who it’s for: Normal, dry or mature skin. Those who love a velvety finish.
Key Ingredients: Organic oleic acid, Aloe, freshwater pearl powder, powerful algae peptide complex.
Benefits: Aloe helps sooth skin and reduce inflammation, while the seaweed peptides and algae promote a brighter, more even skin tone. Our Narcissist Stick contains organic oleic acid derived from olive oil, which helps strengthen cells as well as helping to slow the aging of skin.
Application Tips: We like to strike the stick directly onto skin in long strokes, then blend into skin using a flat foundation brush or fingertips.
Shade range: Currently available in 8 shades.
Score: has a Skin Deep score of 2 and is an EWG verified product.
Click here to shop our Narcissist Foundation Stick.
Bio Tint Multi-Action Moisturizer with SPF 30
This award-winning liquid foundation is a great option for those with normal to dry skin, as it offers coverage along with some much-needed hydration. All skin types will love the customizable options available with our Bio Tint Multi-Action Moisturizer!
Key Ingredients: Broccoli seed oil, pomegranate, ginseng.
Benefits: Broccoli seed oil helps it blend easily while also nourishing skin. Pomegranate, ginseng and a peptide complex help improve skin tone and texture. The additional of zinc to also provides you with SPF 30 sun protection.
Great for: Normal to dry skin. Those who love a dewy finish.
Application Tips: Simply press 1-2 pumps into skin. Want an extra dewy (and extra nourishing!) serum foundation? Combine 1-2 pumps of Bio Tint with 1-2 drops of our Bio Booster Serum and blend into skin.
Shade range: Currently available in 3 shades.
Score: Has a Skin Deep score of 2.
Click here to shop our Bio Tint Multi-Action Moisturizer.
Altruist is a next generation mineral foundation that is titanium dioxide free and is a great option for all skin types, especially those who tend to be oily.
Key Ingredients: Freshwater pearl powder, aloe, zinc.
Benefits: Pearl powder melts into skin and helps create a satin finish. Aloe soothes and zinc provides natural SPF 15 sun protection
Great for: Combination or oily skin. Those who love a satin finish and want environmental protection.
Application Tips: Buff into skin using a kabuki brush and long, downward strokes in the direction of your “peach fuzz”. This will help create a natural, flawless finish. Apply additional layers to build coverage.
Shade range: Currently available in 6 shades.
Score: Our previous formula had a Skin Deep score of 2. We are awaiting scoring on our updated + improved formula!
Click here to shop our Altruist Foundation Powder.
Bio Base is a simple, yet powerful foundation that combines the utility of pressed powder with the skincare benefits of a cream foundation. It is easy to apply, travel-friendly, and fool-proof.
Key Ingredients: Squalane, mica, honokiol.
Benefits: This innovative foundation is a hybrid of cream x powder. It helps skin look flawless while simultaneously nourishing it.
Great for: All skin types.
Application Tips: Can be worn wet or dry. See this blog post for application techniques.
Shade range: Currently available in 6 shades.
Score: USDA Certified Organic and EWG Verified, recommended by the EWG Skin Deep Database.
Click here to shop our Bio Base Baked Foundation.
Find Your Match
Now that you've determined your skin type and have selected the ideal type of foundation for you, it's time to find the perfect shade. You can use our online Foundation Selector to help match your skin tone, and can also check out our #W3LLswatched feature on Instagram.
Show us how you perfect your complexion using our nontoxic, natural, good-for-you foundation products by tagging us on Instagram @W3LLPEOPLE and using #BEW3LL!